Oracle 1Z0-1032-21 Real 2022 Braindumps Mock Exam Dumps
1Z0-1032-21 Exam Questions | Real 1Z0-1032-21 Practice Dumps
NEW QUESTION 18
In RPL, how do you reference a value in a data source?
- A. fieldname
- B. data_source.field_name
- C. data_source_alias.filed_name_alias
- D. project_name.field_name
Answer: A
NEW QUESTION 19
You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them afollow-up email with a discount offer.
How should you create a form rule to accomplish this?
- A. Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
- B. Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a
24-hour delay before sending the email. - C. Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
- D. Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
- E. Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for
24 hours, then send the follow-up email offer.
Answer: B
NEW QUESTION 20
Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?
- A. In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns. - B. In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
- C. In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
- D. In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
Answer: C
NEW QUESTION 21
Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?
- A. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.
- B. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
- C. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting touse for your reports in the future.
- D. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.
Answer: C
NEW QUESTION 22
Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). Youcreated the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display
"undefined".
What is the reason for the failure?
- A. You should have created a corresponding filter for each rule set to be used to identify the segment group.
- B. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed bythe segment criteria before launching the campaign.
- C. You did not declare the fields used to define the segmentgroups in the Data section of the campaign workbook.
- D. You don't have the segment group feature enabled in the Account Administration settings.
Answer: B
NEW QUESTION 23
You are designing a program that requires the use of a value that is not stored in the Responsys data model and is only temporarily required for use in the program.
What could you use to fulfill this requirement?
- A. ORA Variable
- B. Temporary Value Variable
- C. Entry Tracking Variable
- D. Get Data Variable
- E. Custom SQL Variable
Answer: E
NEW QUESTION 24
In every email, your client wants to provide a link so customers can download their latest menu. They want to serve this from the Responsys content library, updating the document periodically.
How can they accomplish this?
- A. Upload the document into the Content Library. From the document pull-down menu, select Create Embeddable URL and copy the URL into every email. Uploadand overwrite this document with the most current version as needed.
- B. Upload the document into the Content Library. Right-click the document and select Copy Link. Insert this link into every email document. Upload and overwrite this document as needed.
- C. Your client must host and update the document from their own content server and provide the URL to Responsys. In the Responsys email documents, use the ServeURL function to reference the document as needed.
- D. Upload the document into Manage Hosted Content, then publish. Insert this URL into every email document. To update, unpublish the document, upload the current version with the same name, and publish.
Answer: A
NEW QUESTION 25
Your client is interested in using Rapid Retargeter to implementemail campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)
- A. pages that were marked as favorite
- B. products that were browsed/viewed, where no additional event takes place
- C. products that were purchased
- D. products added to a shopping cart, where no additional event takes place
- E. search strings entered into a website more than twice
Answer: B,D,E
Explanation:
Explanation
Reference: http://www.oracle.com/us/corporate/press/2507127
NEW QUESTION 26
A third-party system exportof data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.
What is your next step?
- A. Create an Import Supplemental Table job in Responsys for this file.
- B. Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.
- C. Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.
- D. Discuss with theteam that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.
Answer: D
NEW QUESTION 27
Which coding practice should you use when coding responsive design emailmessages?
- A. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
- B. Use background images freely; they will just not display if not supported on some platforms.
- C. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
- D. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
Answer: A
Explanation:
Explanation
Reference https://www.slideshare.net/tediaka/responsys-email-designcodingrecommendations (slide 24)
NEW QUESTION 28
You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?
- A. In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
- B. Create a calendar reminder and manually close the campaign.
- C. In ManageCampaigns, select 45 days for the end element.
- D. In the Program Designer, configure 45 days for Auto-Close after launch.
Answer: C
NEW QUESTION 29
Which statement describes the requirements to set up a Responsys primary data gateway solution for the secure transferring of data?
- A. The Responsys Data Gateway consists of only an API layer, using AuthO authentication to transfer data.
- B. The Responsys Data Gateway consists of a dedicated database server that can be accessed securely using a VPN setup specifically for a client account.
- C. To install the Responsys Data Gateway, you provide each client an encryption appliance that is configured to directly connect to their Responsys database instance. All data transfer occurs through the appliance.
- D. The Responsys Data Gateway requires a dedicated SFTP account that isaccessed via a secure shell (SSH2) protocol. A customer must provide a public SSH2 key for authentication.
Answer: D
NEW QUESTION 30
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before.
You check the deliverability metrics on Responsys reports for the emailcampaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)
- A. The ISP is recording a high number of spam trap hits and complaint rates from recipients.
- B. Recipients are forwarding your emails to everyone in their address books.
- C. Substantial (5%) increase in click-through rates on last week's promotional campaign.
- D. Your open rates have dropped somewhatsince last month.
- E. Hard bounce rates are 10% or higher.
Answer: A,E
NEW QUESTION 31
Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choosethree.)
- A. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
- B. Minimize complaints and bounces to establish a good reputation with each ISP.
- C. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
- D. Send carefully planned content to highly engaged recipients.
- E. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
Answer: B,C,D
NEW QUESTION 32
You havereceived requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?
- A. Create the two separate exports and ensure they both have the Sent value in them.
- B. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
- C. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
- D. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in oneactively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
Answer: C
NEW QUESTION 33
You are creating a filter with many conditions in Filter Designer.
What functionality in Responsys should you use to guarantee that your rules execute as you want?
- A. You can only order the rules in the top-down order in which Responsys willexecute them.
- B. Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.
- C. Use the RPL syntax<priority> and </priority> tags and include the rules to execute first inside these tags.
- D. Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
Answer: A
NEW QUESTION 34
Before moving a campaign to production you need to test whetherthe links are working properly.
What functionality should you use in Responsys?
- A. In Program, you can use the Test tab because it will display any issues with links according to a campaign.
- B. In the Testing section of a campaign Workbook, there is a Test links button that can automate this process.
- C. You should test all links manually.
- D. Using RPL, use the clickthrough() method to iterate throughthe associated link table and test that they do not retrieve 404 errors.
Answer: A
NEW QUESTION 35
What three actions must you take to set up your new IP fordeliverability success with your major ISPs?
(Choose three.)
- A. Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.
- B. Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.
- C. Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
- D. Ensure that your warm-up audiencelists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
Answer: A,B,C
NEW QUESTION 36
The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
As the Responsys Administrator,how can you provide a custom report that the team can easily access from the Insight menu?
- A. You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
- B. Create the custom report and schedule it to be sent by email to the executive team every single day.
- C. Create the custom report and save it to the Insight account folder. Right-click to copy the link forthe report. Send the link to the executive team and tell them to use it whenever they want to view the report.
- D. Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
Answer: C
NEW QUESTION 37
You uploaded into the Responsys Content Library an HTML document and three subdocuments personalized with the member level of the subscriber. When you validate the campaign, you get this error: "Email Message preview failed because of template execution runtime error, detailed error: property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources." How should you correct this error?
- A. The HTML coder didn't include the <#data> directiveand declare the CONTACTS data source in each document. Enter this into each document, and the error should now be resolved.
- B. Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL directive<#field> in every document. Then reupload the documents into the Content Library.
- C. The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.
- D. You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the aliasmatches what is in the HTML code. Responsys will now be able to insert values for that column at run time.
Answer: D
NEW QUESTION 38
Your client wants to ensure that their Event Data Feeds are secure while the files are stored on the server.
What step should you take to encrypt the files?
- A. Import a private encryption key the customer created to be used when the export runs.
- B. Import a public encryption key the customer created to be used when the export runs.
- C. Create new credentials specifically for the export job that no one knows and that passes the Responsys password integrity checker.
- D. Create a Responsys security key in the Account Administration screen. Import this key when creating the export.
Answer: D
NEW QUESTION 39
What must you create in order for Responsys to be able to track clicks on links in a campaign?
- A. Insight Link Report
- B. Insight Link Hashmap
- C. Link Hashmap
- D. Link Table
- E. Link List
Answer: D
Explanation:
Explanation
Reference: http://help4.responsys.net/customercenter/riuas/Overview_LinkTables.htm#Link_Tracking_Options
NEW QUESTION 40
You are designing a messaging campaign that needs personalization data for your contacts from a supplemental data source.
How should you join or reference data from the table?
- A. Youmust make sure that a Data Extraction Key field matches an existing field (in name and type) in a table being used for the campaign.
- B. The number of records in the supplemental table cannot exceed the total number of records in the profile list.
- C. You must have a one-to-one relationship between a profile list record and a record in the supplemental table.
- D. After you have defined the relationship between a profile list and a supplemental table, the only way you can change or undo it is to delete the supplemental table and redefine it.
Answer: C
Explanation:
Explanation
Reference
http://www.relationshipone.com/blog/ready-rock-responsys/
NEW QUESTION 41
How can you share a copy of a campaign with key stakeholders at live launch time?
- A. Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
- B. Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
- C. Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
- D. Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
- E. Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
Answer: A
NEW QUESTION 42
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