Free Salesforce MCE-Con-201 Practice Test & Real Exam Questions
Northern Trail Outfitters (NTO) wants to create a relevant audience from a data extension for a daily send campaign. The audience will change from day to day. These emails contain a View As Web Page link and NTO wants to ensure this will not be broken when the audience is refreshed daily.
What configuration can meet these criteria?
What configuration can meet these criteria?
Correct Answer: C
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Northern Trail Outfitters (NTO) is launching a new subsidiary brand, Cloud Kicks, within the next six months. Cloud Kicks anticipates sending approximately 50,000 emails per month from a child business unit.
NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?
NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?
Correct Answer: C
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Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today ' s email was sent using Marketing Cloud Connect (MCC), though last week ' s was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User- Initiated Send through an automation.
What could be the reason the customer received the email through MCC?
What could be the reason the customer received the email through MCC?
Correct Answer: A
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A financial services customer wants to send emails to customers who log in for the first time on a new IP. The message should be deployed as fast as possible due to its sensitive content. The message contains information related to the login IP.
What should a consultant recommend to deploy the email?
What should a consultant recommend to deploy the email?
Correct Answer: C
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Northern Trail Outfitters ' account is configured with Multi-Org to leverage two Salesforce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance.
What additional configuration changes could be made to avoid any disruption of functionality?
What additional configuration changes could be made to avoid any disruption of functionality?
Correct Answer: A
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An analytics team wants to get hourly updates on email metrics (send, open, click) to provide timely next best actions to the sales team.
What method should the team use?
What method should the team use?
Correct Answer: A
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Northern Trail Outfitters has a file that drops intermittently to their SFTP account. Once this file drops, they want to be able to have it immediately imported and then segmented to enter a specific journey depending on the data inside the file.
Which two options would meet these requirements? (Choose 2)
Which two options would meet these requirements? (Choose 2)
Correct Answer: A,D
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Northern Trail Outfitters (NTO) has recently purchased Marketing Cloud and wants to secure PII data stored within the system.
Which limitation should the consultant consider when recommending Field-Level Encryption?
Which limitation should the consultant consider when recommending Field-Level Encryption?
Correct Answer: B
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